ThingsBoard Pricing 2026: Editions, Licenses and Real Cost
Timo Wevelsiep•Updated: 30.06.2026Editorial note: Versions, commands and prices may change. Please verify critical steps independently before production use. This guide does not replace individual consulting.
ThingsBoard comes in three pricing worlds. The Community Edition (CE) is open source under Apache 2.0 and usable at no license cost, with no limit on devices or messages. The Professional Edition (PE) is a commercial subscription that, self-managed, starts at around $10 per month (as of June 2026) and is billed by device tier. ThingsBoard Cloud is the hosted SaaS offering and bills per device and per data point. The decisive cost question is not the list price but the model: per-device cloud scales linearly with every machine, while the self-hosted CE stays a flat bill of server plus operations. For what the platform does technically, see What is ThingsBoard.
The three editions at a glance
ThingsBoard is developed by ThingsBoard, Inc. In early 2026 the company reworked its pricing model (official date: model published 27 January 2026, thingsboard.io), moving to modular add-ons, top-ups and finer tiers. The three editions differ fundamentally:
- Community Edition (CE): Free, Apache 2.0 license, self-hosted. No per-device model, no message ceiling. Support through the community on GitHub.
- Professional Edition (PE): Commercial subscription or perpetual license. Adds white labeling, advanced role management, Trendz Analytics and edge modules. Self-managed or as ThingsBoard Cloud.
- ThingsBoard Cloud: Fully hosted SaaS, billed per device and data point, operations and SLA included.
ThingsBoard Community Edition: free and no per-device fee
The CE is the core of the platform and is licensed under Apache 2.0. In practice that means:
- Free, permanent and commercial use with no license fee.
- No limit on the number of devices, assets or processed messages from the license.
- Core features such as telemetry ingestion, the rule engine, dashboards, multi-tenancy and MQTT/HTTP/CoAP interfaces are included.
The limits of the CE are technical, not licensing: how many devices a server carries depends on hardware, database (PostgreSQL or Cassandra/Timescale) and clustering, not on a license tier. What the CE lacks compared to the PE are commercial convenience features: white labeling, granular RBAC, the Trendz Analytics suite and some edge computing modules. For many industrial and monitoring scenarios the CE is entirely sufficient.
ThingsBoard Professional Edition: subscription by device tier
The PE is a time-based subscription. Inside a tier there are no extra fees per message or per device; only on the Business tier can you add devices beyond the limit for a small overage. The self-managed model (you host it, ThingsBoard supplies the license) looks like this as of June 2026 (source: thingsboard.io/pricing, net list prices in USD, subject to change):
| Tier | Price/month | Devices | Assets | Extra device |
|---|---|---|---|---|
| Maker | $10 | 10 | 10 | - |
| Prototype | $39 | 50 | 50 | - |
| Pilot | $99 | 100 | 100 | - |
| Startup | $299 | 500 | 500 | - |
| Business | $499 | 1,000 | 1,000 | from $0.10 |
Important detail of the new model: additional devices beyond the tier limit can only be purchased on the Business tier (from $0.10 per device). On smaller tiers you move up to the next tier instead; individual capacities (for example data points) can be extended via top-ups from the Pilot tier upward. There is also the perpetual license from around $4,999 one-time for permanent on-premises use with an optional offline mode, which is attractive for air-gapped or security-critical environments. Add-ons such as edge computing or Trendz Analytics can be booked modularly.
ThingsBoard Cloud: convenient, but per device
ThingsBoard Cloud is the hosted SaaS. You run nothing, but you pay per device and per data point. As of June 2026 (source: thingsboard.io/pricing, USD):
| Tier | Price/month | Devices | Data points/month | Extra device |
|---|---|---|---|---|
| Free | $0 | 5 | 1M | - |
| Prototype | $49 | 50 | 10M | - |
| Pilot | $149 | 100 | 100M | - |
| Startup | $399 | 500 | 500M | - |
| Business | $749 | 1,000 | 1B | $0.30 |
Additional devices beyond the tier limit can, in the public cloud too, only be purchased on the Business tier: each extra device there costs about $0.30 per month, with a ceiling of 5,000 devices. For larger, managed fleets there are private cloud plans (Launch from around $1,499/month for 5,000 devices). Note that the data point caps can also trigger extra cost if your sensors report frequently.
Worked example: 5,000 devices compared
The interesting question is what happens with a realistic fleet. Example: 5,000 devices in continuous operation. Here are the annual costs per model (USD, as of June 2026, rounded):
| Model | Calculation | Cost/year |
|---|---|---|
| ThingsBoard Cloud (public) | Business 749 + 4,000 x 0.30 = 1,949/month | approx. $23,400 |
| ThingsBoard Private Cloud (managed) | Launch 1,499/month | approx. $18,000 |
| PE self-managed | Business 499 + 4,000 x 0.10 = 899/month + own server | approx. $10,800 + infra |
| Community Edition self-hosted | $0 license + server + operations | infra + operations only |
The self-hosted Community Edition carries 5,000 devices on suitable hardware at no license cost. A capable dedicated server or a small cluster (for example at Hetzner) runs around 150 to 250 euros per month, plus operations. The decisive effect is scaling: when the fleet grows from 5,000 to 10,000 devices, the per-device cloud cost doubles, while the CE bill stays nearly flat up to the server's capacity ceiling. This is exactly where the lock-in difference between a per-device model and a sovereign self-hosting strategy lies. More on the trade-off in IoT self-hosted vs. cloud.
The honest total cost (TCO) of the Community Edition
Free does not mean cost-free. With the CE the license disappears, but you take on:
- Server and storage: CPU, RAM, fast NVMe for the time-series database. Telemetry-heavy workloads are I/O-hungry.
- Operations: installation, updates, monitoring, backups, scaling and high availability. This item dominates the TCO over the years, regardless of the software.
- Optional PE license: if you need white labeling, granular roles or Trendz Analytics, many teams combine self-hosted operations with a PE license rather than moving into the per-device cloud.
The advantage of the self-hosting bill is its predictability and EU data sovereignty: no per-device license explosion, no cloud lock-in, full control over data and operating location. Whether ThingsBoard is even the right tool for your use case, or whether a LoRaWAN-focused stack fits better, is shown in the comparison ThingsBoard vs. ChirpStack.
Our assessment
For prototypes and small fleets ThingsBoard Cloud is convenient and often cheap. From a few thousand devices the honest TCO calculation almost always favors the self-hosted Community Edition, optionally complemented by a PE license for commercial features. We plan, run and maintain ThingsBoard on your infrastructure (Proxmox, Hetzner or on-prem), including edition choice, sizing and high availability. Details on our ThingsBoard page and in the IoT hub. We are happy to run the numbers for your scenario in a free initial consultation.
You'd rather not run IoT yourself? WZ-IT handles setup, operations and maintenance – GDPR-compliant from Germany.
Frequently Asked Questions
Answers to the most important questions
Yes. The ThingsBoard Community Edition (CE) is licensed under Apache 2.0 and is fully usable at no license cost, with no limit on devices, assets or messages. Costs only come from self-hosting: server, storage and operations. The CE has no per-device fees.
The Professional Edition (PE) is sold as a time-based subscription with no per-message or per-device fee inside a tier. As of June 2026 the self-managed subscription starts at around $10 per month (Maker, 10 devices) and goes up to $499 per month (Business, 1,000 devices), with extra devices from about $0.10. A perpetual license is also available from $4,999 one-time (source: thingsboard.io/pricing).
ThingsBoard Cloud is the hosted SaaS offering and bills per device and per data point. As of June 2026 tiers range from free (5 devices, 1M data points) through Prototype at $49/month up to Business at $749/month (1,000 devices). Extra devices cost about $0.30 per device per month, capped at 5,000 devices (source: thingsboard.io/pricing).
For small fleets and prototypes the cloud is convenient and often cheaper. From a few thousand devices the math flips: per-device models scale linearly with the device count, while the self-hosted Community Edition has a flat bill of server plus operations. At 5,000 devices the cloud quickly exceeds $18,000 per year, while self-hosting stays at just infrastructure plus operations.
No license limits. The Community Edition has no device, asset or message ceiling and no time lock. Its limits are technical (hardware, database tuning, clustering), not licensing. Features such as white labeling, advanced RBAC, Trendz Analytics or edge computing modules are, however, reserved for the Professional Edition.
Because with the self-managed PE the server and operating cost sit with you, not with ThingsBoard. You only pay the license (device tier plus a small overage from about $0.10/device) and run the platform yourself. ThingsBoard Cloud bundles hosting, operations and SLA into the price, which is why it charges the higher per-device fee of about $0.30.
Prototype or pilot with a few devices: ThingsBoard Cloud or the CE on a small server. Growing fleet that wants EU data sovereignty and no per-device explosion: Community Edition self-hosted, optionally with a PE license for white labeling and support. We help with the honest TCO calculation and with operations.
More on IoT
- What is LoRaWAN?
- What is MQTT?
- What is ThingsBoard?
- What is ChirpStack?
- IoT architecture in layers
- LoRaWAN vs NB-IoT vs WLAN/5G
- ThingsBoard pricing & editions
- How much does ChirpStack cost?
- ThingsBoard vs ChirpStack
- IoT platform: self-hosted vs cloud
- Open-source IoT platforms compared
- ThingsBoard vs AWS IoT Core & Azure IoT Hub
- Install ThingsBoard with Docker
- Set up ChirpStack & a LoRaWAN gateway
- Grafana IoT dashboard with InfluxDB
- ThingsBoard Rule Engine: alarms & notifications
- Milesight sensor in ChirpStack: payload decoder
- Node-RED MQTT dashboard for sensor data
- Predictive maintenance & retrofit
- Building IoT / smart building with LoRaWAN







